



Yes, it’s a simple decision. Sign up an agent/distributor at the trade show, give them some promotional material, an agreement and let them get on with it. No risk and maybe some reward. However,
· Most agents will not work exclusively for your company in that sector. They will close whichever deal is easiest for them.
· Agents are not, generally, highly experienced sales professionals. Anyone can sell in the boom years. It takes a top performer to close in the lean years.
· Agents may not sell your products/services in the way that you like
· Agents may sell your product/service to unsuitable customers that might undermine the integrity of your product/service
· In today’s economic climate, many agents are not being paid on time and this is creating caution throughout many sectors. The commission-
· Reducing prices, whether implemented by your company to reduce stock, or by market demands, results in less income for agents. This can impact on whether an agent remains productive, or leaves the industry
· There can be a tendency to not provide enough support for agents in overseas markets, leaving them disillusioned and unproductive. Your company then has very little leverage over performance other than terminating the association
· Agents have rights under European law and can be entitled to compensation on termination of the contract, even if they breached the agreement
· The commission-
UKSalesOffice works on a no-
UKSalesOffice is ideal for companies that:
· want to break into the UK/European market
· need an in-
· need to increase the number of quality leads
· test market products/services without committing large resources
· require short-
· need to understand how the UK does business
· require low operational costs, avoiding recruitment, legal, HR, IT etc.

